I think the low price point helped market saturation.
Well, at least when it's on sale. It's normal price is fine for those who miss the sales but want the game anyway.
Less than $5 USD: Why Not but it?
Less than $10 USD: Looks interesting, I'll give it a go
Less than $20 USD: I really want this game, and I can afford it.
(Still an impulse buy, but a weighting of economic reality occurs which leads some to pass)
Anything over $20 is "an investment". It's probably proceeded by some research and a weighting of economic reality. The consumer might have to think of purchasing at least once before purchasing. Now, sometimes that is ok as it means more selective consumers.
Yeah I agree with EuchreJack, I put the price up by like $1.50 after years of working on it and growing it and I felt so worried I'd screw myself over. It was the right descision, but I don't know if having a $10-$15+ price tag would have hindered me from being able to get the point I was at, and would also invoke more negative feedback for the cost.
I personally rarely buy games over $5-10 either just out of preference, but there are tons of people who do and don't for all sorts of reasons.
@Axiomsofdominion,
I appreciate the kind words. It's shocked me I'm able to make a living doing this stuff. I get a few yters and streamers but I don't contact any myself at the moment so it's purely natural.
There has been no marketing budget for the game but I've been trying very hard at doing my own, for example this thread even. I've had a number of people from forums like Bay12 discover the game through them which is awesome!
The dreaded Indie Tag? I think I set that myself, why is Indie so bad haha