I have my nose stuck into code I don't realise how unconnected the gameplay is looking in my project from an exterior POV.
tbh you should be focused on promotion during fundraising events. it's easy to approach kickstarter with an idea one loves and just expect likely minded people to just resonate with it, especially if one own background is mainly programming, and it's hard to multitask as highly focused individuals like developers are. not going to say you should need to retreat and regroup to push a better kickstarter later, but you should be like working on getting this thing out 24/7, and youtube has 4 videos, with a reach of a few hundreds people.
to put it buntly: even if everyone you reached would back the project, you'd be reaching about halfway the goal.
the math is just not in your favor here, *irregardless* of the actual game quality.