Wow, a jury awarded a single family punitive damages of $1.7 x 109 due to a fatal rollover crash. (They received a $24M compensatory damages award already.)
I'm of two minds here. I understand the concept of punitive damages but I cannot understand the rationale behind a 70x multiplier on compensatory damages.
Usually when you see something like that, it's due to either extreme malfeasance on the part of the charged company, or something very fucky with legal limits on compensatory damages.
... in this case it was the former, and the amount itself is all of <1/60th of the company's worth, which... that's frankly chump change, especially considering what the punitive damage are over (i.e. willfully endangering millions of their customers, slow rolling necessary changes to prevent the consequences of their literally fatal horseshit, etc.). They had years to fix a problem they knew existed, knew could (and eventually
did) kill people, and... didn't.
It would have been fairly reasonable to very literally throw whatever part of their administration that made those decisions off a cliff, nevermind just throwing a probably-going-to-be-reduced punitive fee at the company that's not even a tenth of their yearly gross profits.
Punitive fees are generally going to scale with scope of the problem and the company involved. 1.7 billion is basically a tax writeoff for a company the size of Ford. Even
with a 70x multiplier it's not a sure thing they'll change their behavior over the lawsuit. Thing was probably only that
low to keep the chances relatively high it wasn't thrown out of court as a suggestion